Redefining Restaurant Operations & Culinary Excellence Through Enterprise Mobility Solutions

Challenge: In-store limitations hindered their business outreach and growth potential

Our client brings together a group of food restaurants in an offline presence. Since they were adhering to conventional restaurant practices, it caused a lot of frustration for their customers with long-standing queues. This impacted their reputation and lowered their customer retention rates. They had a legacy point-of-sale application that was built on top of on-prem product components, that required frequent feature add-ons, regular upgrades, and performance tuning. Consequently, this led to planned business downtime and additional maintenance efforts.

To meet the evolving market needs, reduce operating costs, and enhance scalability, the client wanted to introduce a digitalized solution

Solution: Delivering a user-friendly food delivery app with lightweight architecture

Our mobility experts conducted a comprehensive analysis of the client’s business needs and competitors. With the executive stakeholder’s insights, we sketched the user flow & created a high-fidelity wireframe to aid in app development process. Further, we designed the visuals and typography by collaborating with the client’s marketing team to ensure consistency with their branding. By blending our technical expertise and cognitive skills, we delivered enterprise mobility solutions that are feature-rich, lightweight, and responsive.

• Admin web portal
• Worker’s dashboard
• End-user mobile app

Admin web portal

We built a custom web portal specifically for admins, enabling a streamlined restaurant order management process. The admins had complete control and flexibility over various aspects of food delivery operations such as,

• Opening and closing schedules
• Delivery boundaries
• Popular menu items

The tax calculations were automated by dynamically adjusting revenue and employee wages. Furthermore, we built sharable dashboards for analyzing restaurant performance and overall business metrics.

Worker’s dashboard

We implemented custom dashboards to enhance workers’ day-to-day tasks, resulting in increased productivity. By analyzing the workers’ environment, we developed a kitchen dashboard with alert buzzers, instant notifications, & order updates, etc.

End-user mobile app

We built a responsive mobile application that enables end users to conveniently place orders. For a smoother user experience & login, we implemented single-sign-on (SSO) through OTP, guest orders, and social media options. To add food items from multiple restaurants in a single order, we introduced a unified cart option. Also, we integrated a filter option allowing customers to refine their search based on their food choices.

Apart from individual ordering, we also facilitated group ordering experience to help customers place their orders from multiple restaurants. Customers can either pick up their orders from the restaurant or opt for doorstep delivery. We enabled real-time order tracking and push notifications to update the order status for the users.

The checkout process was made hassle-free with auto-populated payment details, order histories, and addresses. Successively, the app automatically generated promo codes, charity codes, and occasional codes for customers based on their order histories.

On the whole, we incorporated the following features to optimize the user experience.

• Single-sign-on (SSO) login system to place orders seamlessly through OTP, guest orders, and social media login.
• Unified cart option to add food items from different units into a single order, regardless of the restaurants involved.
• Filters option to refine search using favorite food item names and receive customized eating recommendations.
• Live order tracking to establish real-time socket connections between delivery partners and restaurants, enables seamless monitoring of order progress.
• Hassle-free checkout process with auto-populated payment details, order histories, and addresses streamlines the payment process.

Benefits: Streamlining restaurant operations & culinary excellence with enterprise mobility strategy

• With the mobility solutions that were delivered by our team, the client experiences significant outcomes that increase their revenue.
  • 43K+ Active users
  • 50-60% increase in ROI
  • 67% increase in customer engagement rate
• Administrative oversight orchestrated the overall order management system, thereby enhancing operational excellence.
• Enhanced visibility and efficiency for kitchen workers led to meticulous order preparation and improved customer satisfaction
• The Group orders gained more traction for social gatherings and team meet-ups to enjoy the meal of their choice from multiple restaurants.
• The promotional codes enhanced business growth through enticing discounts, repeat orders, referrals, and attracting new customers.

Ready to set new industry benchmarks in the food and restaurant system?

The shift from traditional to modern restaurant operations has resulted in a remarkable return on investment (ROI) and, ultimately, elevated customer engagement rates for the client.

Are you looking forward to building a stellar enterprise mobility solution that reflects your brand value? Feel free to reach our mobility experts at zeb.